# AI Agent for Smaily | Enrich Labs

> Connect Smaily to your AI marketing agent. Helena is an AI agent for Smaily that plans, creates, and reports across your whole marketing stack, no engineering required.

_Source: https://www.enrichlabs.ai/integrations/smaily_

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[Home](/) › [Integrations](/integrations) › Email & SMS › Smaily

![Smaily logo](https://pipedream.com/s.v0/app_1gKhpK/logo/orig) + ![Helena](/assets/helena-lp/helena_avatar.png)

# AI Agent for Smaily

Connect Smaily to your AI marketing agent. Helena connects to Smaily and runs it for you, so your team stays on strategy while the work ships.

[Start 3-day free trial](https://agent.enrichlabs.ai/marketing/register?ls=integrations_smaily) [Talk to sales](/enterprise)

3-day free trial · Cancel anytime · No engineering required

## What Helena can do with Smaily

We’ll give you the easiest of tools to send beautiful newsletters. Start your email marketing journey to success!

-   Build and send Smaily campaigns and flows
-   Segment audiences
-   Report engagement and revenue
-   Coordinate Smaily with your other channels in one plan
-   Report what moved in a daily brief you actually read

## How the Smaily AI agent works

STEP 1 · CONNECT

### Connect Smaily

Authorize Smaily in a couple of clicks. No developer, no setup project.

STEP 2 · CONFIGURE

### Set your guardrails

Choose read-only or read-write and what needs your approval before anything goes live.

STEP 3 · RUN

### Helena runs it

Helena works across Smaily and your other channels, and reports back daily.

## Smaily use cases

Scenario

#### Flows and campaigns go unbuilt

Helena builds welcome, cart, and post-purchase flows and sends campaigns.

→ Revenue recovered on autopilot

Scenario

#### Lists are not segmented

Helena segments audiences and tailors messaging.

→ Higher opens and clicks

Scenario

#### Smaily lives in its own silo

Helena connects Smaily to your other channels and works across all of them.

→ One system instead of scattered tools

Scenario

#### Nobody has time for Smaily busywork

Helena handles the repetitive Smaily work automatically.

→ Hours back every week

Scenario

#### Smaily data never reaches your campaigns

Helena reads Smaily and factors it into what you publish.

→ Marketing shaped by real data

Scenario

#### Reporting on Smaily takes forever

Helena summarizes Smaily activity in your daily brief.

→ Answers without the spreadsheet

Scenario

#### Scaling Smaily means hiring

Helena scales Smaily output without added headcount.

→ Growth without the payroll

Scenario

#### Work in Smaily ships late

Helena keeps Smaily on a dependable cadence.

→ Consistency you can count on

Scenario

#### Approvals slow everything down

Helena drafts in Smaily and waits for your sign-off.

→ Speed with control

Scenario

#### Smaily drifts out of sync with the rest of the stack

Helena keeps Smaily aligned with every channel.

→ A stack that moves together

Scenario

#### You notice Smaily problems too late

Helena watches Smaily and flags what needs attention.

→ Fewer surprises

Scenario

#### Onboarding Smaily to a new hire takes weeks

Helena already knows Smaily and your brand.

→ Value from day one

## Helena vs. the alternatives

Helena (AI agent)

Doing it manually

Hiring an agency

Setup time

Minutes

Hours

Weeks

Cost

From $39/mo

Your time

$3,000-6,000+/mo

Speed

Runs daily, autonomously

When you get to it

Days per request

Smaily expertise

Built in

Learn as you go

Depends on the team

Works across every channel

Yes, one system

Hard to keep in sync

Costly to coordinate

## Frequently asked questions

Can Helena be my AI agent for Smaily?

Yes. Helena is an AI agent that connects to Smaily and works inside it, planning, creating, and reporting so your team does not have to.

How does the Smaily AI agent connect?

You connect Smaily in a couple of clicks through a secure Pipedream connection. No developer and no setup project required.

What can an AI agent do with Smaily?

Build and send Smaily campaigns and flows. Segment audiences. Report engagement and revenue.

Is my Smaily data secure?

Your data stays in your workspace and is used only for your marketing. You choose read-only or read-write access, and Helena works inside your approval guardrails.

Do I need a developer to use the Smaily integration?

No. Helena handles the connection and the work. On enterprise plans we deploy end to end with zero engineering required from your team.

How much does the Smaily AI agent cost?

Helena starts at $39/mo with a 3-day free trial, cancel anytime. Enterprise plans with custom deployment are available.

## More Email & SMS integrations

[![](/assets/integrations/klaviyo.png)Klaviyo](/integrations/klaviyo) [![](/assets/integrations/mailchimp.svg)Mailchimp](/integrations/mailchimp) [![](/assets/integrations/substack.png)Substack](/integrations/substack) [![](/assets/integrations/slicktext.png)SlickText](/integrations/slicktext) [![](/assets/integrations/instantly.png)Instantly](/integrations/instantly) [![](/assets/integrations/brevo.png)Brevo](/integrations/brevo)

## Related reading

[All integrations](/integrations) [UGC Marketing: Complete Guide 2026](/blog/ugc-marketing-complete-guide-2026)[Customer Lifetime Value: Complete Guide 2026](/blog/customer-lifetime-value-complete-guide-2026)[Roofing Lead Generation: Complete Guide 2026](/blog/roofing-lead-generation-complete-guide-2026)[White Label Social Media Management: Complete Guide 2026](/blog/white-label-social-media-management-complete-guide-2026)

## Put Smaily on autopilot with Helena.

Start your 3-day free trial and connect Smaily today, or talk to us about full AI enablement for your marketing team.

[Start 3-day free trial](https://agent.enrichlabs.ai/marketing/register?ls=integrations_smaily) [Book a demo](https://calendly.com/seijin-enrichlabs/chat-with-seijin)
