# AI Agent for Mav | Enrich Labs

> Connect Mav to your AI marketing agent. Helena is an AI agent for Mav that plans, creates, and reports across your whole marketing stack, no engineering required.

_Source: https://www.enrichlabs.ai/integrations/mav_

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Marketing agents

 [![](/assets/images/helena-avatar.png) HelenaAI Digital Marketing AgentSelf-serveEnterprise](/ai-digital-marketing-agent)[![](/assets/images/sam/sam_avatar.png) SamAI SEO & GEO AgentEnterprise ](/ai-seo-geo-agent)[![](/assets/images/kai2/hero_kai_illustration.png) KaiAI Social Listening AgentEnterprise](/ai-social-listening-agent)

 [![](/assets/images/angela2/hero_angela.png) AngelaAI Email Marketing AgentEnterprise](/ai-email-marketing-agent)[![](/assets/images/paul-avatar.png) PaulAI Paid Ads AgentEnterprise](/enterprise)

[What is an AI marketing agent? →](/ai-marketing-agent)

![Helena builds a full marketing plan from your data](/assets/helena-lp/na_strategy.webp)

Meet Helena

One agent that plans, creates, and ships your marketing: content, ads, SEO, and email on autopilot.

[Meet the team →](/ai-digital-marketing-agent)

By industry

[Ecommerce & RetailDTC brands, marketplaces, and retail](/ai-digital-marketing-agent-ecommerce) [B2B SaaSPipeline and product-led growth](/ai-digital-marketing-agent-saas) [Local & Professional ServicesFirms, contractors, and local pros](/ai-digital-marketing-agent-professional-services) [Healthcare & WellnessPractices, clinics, and wellness brands](/ai-digital-marketing-agent-healthcare)

[AgenciesRun every client on one platform](/ai-digital-marketing-agent-agencies) [Restaurants & HospitalityRestaurants, hotels, and venues](/ai-digital-marketing-agent-restaurants) [Solopreneurs & CreatorsOne-person marketing team](/ai-digital-marketing-agent-solopreneurs)

Featured

[

Upwork

How Upwork’s marketing org runs with Enrich Labs agents

](/customer-story/upwork)[

Use case videos

Watch real workflows, start to finish

](/watch)

[Read the Upwork story →](/customer-story/upwork)

Learn

[BlogGuides, benchmarks, and playbooks](/blog) [About UsThe team behind the agents](/about-us) [Customer StoriesHow real teams run marketing with agents](/customers)

Try

[Product DemosUse case videos of the agents in action](/watch) [IntegrationsConnect the tools you already use](/integrations) [Free ToolsMarketing tools, no signup needed](/free-tools)

Featured

[

Research

When marketing runs itself

Our progress toward self-improving marketing, measured in production across ads, SEO, and email

](/research/when-marketing-runs-itself)[

Engineering

How we scaled Helena’s tools to tens of thousands

Four architectures for an AI agent’s tool surface, what broke each one, and where we landed

](/engineering/scaling-agent-tools)

[Read the research →](/research/when-marketing-runs-itself)

Agents [![](/assets/images/helena-avatar.png)Helena · Digital Marketing](/ai-digital-marketing-agent) [![](/assets/images/sam/sam_avatar.png)Sam · SEO & GEO](/ai-seo-geo-agent) [![](/assets/images/kai2/hero_kai_illustration.png)Kai · Social Listening](/ai-social-listening-agent) [![](/assets/images/angela2/hero_angela.png)Angela · Email](/ai-email-marketing-agent) [![](/assets/images/paul-avatar.png)Paul · Paid Ads](/enterprise) Industries [Ecommerce & Retail](/ai-digital-marketing-agent-ecommerce) [B2B SaaS](/ai-digital-marketing-agent-saas) [Local & Professional Services](/ai-digital-marketing-agent-professional-services) [Healthcare & Wellness](/ai-digital-marketing-agent-healthcare) [Agencies](/ai-digital-marketing-agent-agencies) [Restaurants & Hospitality](/ai-digital-marketing-agent-restaurants) [Solopreneurs & Creators](/ai-digital-marketing-agent-solopreneurs) [Customers](/customers) Resources [Blog](/blog) [About Us](/about-us) [Product Demos](/watch) [Free Tools](/free-tools) [Integrations](/integrations) [Customer Stories](/customers) [Enterprise](/enterprise) [Pricing](/pricing) [Log in](https://agent.enrichlabs.ai/marketing/login) [Start free](https://agent.enrichlabs.ai/marketing/register?ls=enrichlabs_nav)

[Home](/) › [Integrations](/integrations) › CRM & Sales › Mav

![Mav logo](https://pipedream.com/s.v0/app_1NohgR/logo/orig) + ![Helena](/assets/helena-lp/helena_avatar.png)

# AI Agent for Mav

Connect Mav to your AI marketing agent. Helena connects to Mav and runs it for you, so your team stays on strategy while the work ships.

[Start 3-day free trial](https://agent.enrichlabs.ai/marketing/register?ls=integrations_mav) [Talk to sales](/enterprise)

3-day free trial · Cancel anytime · No engineering required

## What Helena can do with Mav

Mav handles the back-and-forth conversations with your leads via automated text message.

-   Read leads, contacts, and deals from Mav
-   Coordinate campaigns with your pipeline
-   Report influence in your brief
-   Coordinate Mav with your other channels in one plan
-   Report what moved in a daily brief you actually read

## How the Mav AI agent works

STEP 1 · CONNECT

### Connect Mav

Authorize Mav in a couple of clicks. No developer, no setup project.

STEP 2 · CONFIGURE

### Set your guardrails

Choose read-only or read-write and what needs your approval before anything goes live.

STEP 3 · RUN

### Helena runs it

Helena works across Mav and your other channels, and reports back daily.

## Mav use cases

Scenario

#### Marketing and CRM are disconnected

Helena reads deals and stages and coordinates campaigns around them.

→ Pipeline-aware marketing

Scenario

#### Follow-up falls through

Helena triggers timely, on-brand follow-ups.

→ Fewer leads left cold

Scenario

#### Mav lives in its own silo

Helena connects Mav to your other channels and works across all of them.

→ One system instead of scattered tools

Scenario

#### Nobody has time for Mav busywork

Helena handles the repetitive Mav work automatically.

→ Hours back every week

Scenario

#### Mav data never reaches your campaigns

Helena reads Mav and factors it into what you publish.

→ Marketing shaped by real data

Scenario

#### Reporting on Mav takes forever

Helena summarizes Mav activity in your daily brief.

→ Answers without the spreadsheet

Scenario

#### Scaling Mav means hiring

Helena scales Mav output without added headcount.

→ Growth without the payroll

Scenario

#### Work in Mav ships late

Helena keeps Mav on a dependable cadence.

→ Consistency you can count on

Scenario

#### Approvals slow everything down

Helena drafts in Mav and waits for your sign-off.

→ Speed with control

Scenario

#### Mav drifts out of sync with the rest of the stack

Helena keeps Mav aligned with every channel.

→ A stack that moves together

Scenario

#### You notice Mav problems too late

Helena watches Mav and flags what needs attention.

→ Fewer surprises

Scenario

#### Onboarding Mav to a new hire takes weeks

Helena already knows Mav and your brand.

→ Value from day one

## Helena vs. the alternatives

Helena (AI agent)

Doing it manually

Hiring an agency

Setup time

Minutes

Hours

Weeks

Cost

From $39/mo

Your time

$3,000-6,000+/mo

Speed

Runs daily, autonomously

When you get to it

Days per request

Mav expertise

Built in

Learn as you go

Depends on the team

Works across every channel

Yes, one system

Hard to keep in sync

Costly to coordinate

## Frequently asked questions

Can Helena be my AI agent for Mav?

Yes. Helena is an AI agent that connects to Mav and works inside it, planning, creating, and reporting so your team does not have to.

How does the Mav AI agent connect?

You connect Mav in a couple of clicks through a secure Pipedream connection. No developer and no setup project required.

What can an AI agent do with Mav?

Read leads, contacts, and deals from Mav. Coordinate campaigns with your pipeline. Report influence in your brief.

Is my Mav data secure?

Your data stays in your workspace and is used only for your marketing. You choose read-only or read-write access, and Helena works inside your approval guardrails.

Do I need a developer to use the Mav integration?

No. Helena handles the connection and the work. On enterprise plans we deploy end to end with zero engineering required from your team.

How much does the Mav AI agent cost?

Helena starts at $39/mo with a 3-day free trial, cancel anytime. Enterprise plans with custom deployment are available.

## More CRM & Sales integrations

[![](/assets/integrations/hubspot.svg)HubSpot](/integrations/hubspot) [![](/assets/integrations/gohighlevel.png)GoHighLevel](/integrations/gohighlevel) [![](/assets/integrations/zoho_crm.png)Zoho CRM](/integrations/zoho-crm) [![](/assets/integrations/apollo.png)Apollo.io](/integrations/apollo) [GGojiberry](/integrations/gojiberry) [SSalesforce](/integrations/salesforce)

## Related reading

[All integrations](/integrations) [UGC Marketing: Complete Guide 2026](/blog/ugc-marketing-complete-guide-2026)[Customer Lifetime Value: Complete Guide 2026](/blog/customer-lifetime-value-complete-guide-2026)[Roofing Lead Generation: Complete Guide 2026](/blog/roofing-lead-generation-complete-guide-2026)[White Label Social Media Management: Complete Guide 2026](/blog/white-label-social-media-management-complete-guide-2026)

## Put Mav on autopilot with Helena.

Start your 3-day free trial and connect Mav today, or talk to us about full AI enablement for your marketing team.

[Start 3-day free trial](https://agent.enrichlabs.ai/marketing/register?ls=integrations_mav) [Book a demo](https://calendly.com/seijin-enrichlabs/chat-with-seijin)