# AI Agent for Home Assistant | Enrich Labs > Connect Home Assistant to your AI marketing agent. Helena is an AI agent for Home Assistant that plans, creates, and reports across your whole marketing stack, no engineering required. _Source: https://www.enrichlabs.ai/integrations/home-assistant_ --- Marketing agents [![](/assets/images/helena-avatar.png) HelenaAI Digital Marketing AgentSelf-serveEnterprise](/ai-digital-marketing-agent)[![](/assets/images/sam/sam_avatar.png) SamAI SEO & GEO AgentEnterprise ](/ai-seo-geo-agent)[![](/assets/images/kai2/hero_kai_illustration.png) KaiAI Social Listening AgentEnterprise](/ai-social-listening-agent) [![](/assets/images/angela2/hero_angela.png) AngelaAI Email Marketing AgentEnterprise](/ai-email-marketing-agent)[![](/assets/images/paul-avatar.png) PaulAI Paid Ads AgentEnterprise](/enterprise) [What is an AI marketing agent? →](/ai-marketing-agent) ![Helena builds a full marketing plan from your data](/assets/helena-lp/na_strategy.webp) Meet Helena One agent that plans, creates, and ships your marketing: content, ads, SEO, and email on autopilot. [Meet the team →](/ai-digital-marketing-agent) By industry [Ecommerce & RetailDTC brands, marketplaces, and retail](/ai-digital-marketing-agent-ecommerce) [B2B SaaSPipeline and product-led growth](/ai-digital-marketing-agent-saas) [Local & Professional ServicesFirms, contractors, and local pros](/ai-digital-marketing-agent-professional-services) [Healthcare & WellnessPractices, clinics, and wellness brands](/ai-digital-marketing-agent-healthcare) [AgenciesRun every client on one platform](/ai-digital-marketing-agent-agencies) [Restaurants & HospitalityRestaurants, hotels, and venues](/ai-digital-marketing-agent-restaurants) [Solopreneurs & CreatorsOne-person marketing team](/ai-digital-marketing-agent-solopreneurs) Featured [ Upwork How Upwork’s marketing org runs with Enrich Labs agents ](/customer-story/upwork)[ Use case videos Watch real workflows, start to finish ](/watch) [Read the Upwork story →](/customer-story/upwork) Learn [BlogGuides, benchmarks, and playbooks](/blog) [About UsThe team behind the agents](/about-us) [Customer StoriesHow real teams run marketing with agents](/customers) Try [Product DemosUse case videos of the agents in action](/watch) [IntegrationsConnect the tools you already use](/integrations) [Free ToolsMarketing tools, no signup needed](/free-tools) Featured [ Research When marketing runs itself Our progress toward self-improving marketing, measured in production across ads, SEO, and email ](/research/when-marketing-runs-itself)[ Engineering How we scaled Helena’s tools to tens of thousands Four architectures for an AI agent’s tool surface, what broke each one, and where we landed ](/engineering/scaling-agent-tools) [Read the research →](/research/when-marketing-runs-itself) Agents [![](/assets/images/helena-avatar.png)Helena · Digital Marketing](/ai-digital-marketing-agent) [![](/assets/images/sam/sam_avatar.png)Sam · SEO & GEO](/ai-seo-geo-agent) [![](/assets/images/kai2/hero_kai_illustration.png)Kai · Social Listening](/ai-social-listening-agent) [![](/assets/images/angela2/hero_angela.png)Angela · Email](/ai-email-marketing-agent) [![](/assets/images/paul-avatar.png)Paul · Paid Ads](/enterprise) Industries [Ecommerce & Retail](/ai-digital-marketing-agent-ecommerce) [B2B SaaS](/ai-digital-marketing-agent-saas) [Local & Professional Services](/ai-digital-marketing-agent-professional-services) [Healthcare & Wellness](/ai-digital-marketing-agent-healthcare) [Agencies](/ai-digital-marketing-agent-agencies) [Restaurants & Hospitality](/ai-digital-marketing-agent-restaurants) [Solopreneurs & Creators](/ai-digital-marketing-agent-solopreneurs) [Customers](/customers) Resources [Blog](/blog) [About Us](/about-us) [Product Demos](/watch) [Free Tools](/free-tools) [Integrations](/integrations) [Customer Stories](/customers) [Enterprise](/enterprise) [Pricing](/pricing) [Log in](https://agent.enrichlabs.ai/marketing/login) [Start free](https://agent.enrichlabs.ai/marketing/register?ls=enrichlabs_nav) [Home](/) › [Integrations](/integrations) › Productivity & Data › Home Assistant ![Home Assistant logo](https://pipedream.com/s.v0/app_1lxhkd/logo/orig) + ![Helena](/assets/helena-lp/helena_avatar.png) # AI Agent for Home Assistant Connect Home Assistant to your AI marketing agent. Helena connects to Home Assistant and runs it for you, so your team stays on strategy while the work ships. [Start 3-day free trial](https://agent.enrichlabs.ai/marketing/register?ls=integrations_home-assistant) [Talk to sales](/enterprise) 3-day free trial · Cancel anytime · No engineering required ## What Helena can do with Home Assistant Home assistant software - Read and write Home Assistant to keep work moving - Coordinate content and reporting - Keep your team in sync - Coordinate Home Assistant with your other channels in one plan - Report what moved in a daily brief you actually read ## How the Home Assistant AI agent works STEP 1 · CONNECT ### Connect Home Assistant Authorize Home Assistant in a couple of clicks. No developer, no setup project. STEP 2 · CONFIGURE ### Set your guardrails Choose read-only or read-write and what needs your approval before anything goes live. STEP 3 · RUN ### Helena runs it Helena works across Home Assistant and your other channels, and reports back daily. ## Home Assistant use cases Scenario #### Work scatters across tools Helena reads and writes your records to keep things moving. → One system instead of ten tabs Scenario #### Status is always unclear Helena reports progress where your team already works. → Visibility without the meetings Scenario #### Home Assistant lives in its own silo Helena connects Home Assistant to your other channels and works across all of them. → One system instead of scattered tools Scenario #### Nobody has time for Home Assistant busywork Helena handles the repetitive Home Assistant work automatically. → Hours back every week Scenario #### Home Assistant data never reaches your campaigns Helena reads Home Assistant and factors it into what you publish. → Marketing shaped by real data Scenario #### Reporting on Home Assistant takes forever Helena summarizes Home Assistant activity in your daily brief. → Answers without the spreadsheet Scenario #### Scaling Home Assistant means hiring Helena scales Home Assistant output without added headcount. → Growth without the payroll Scenario #### Work in Home Assistant ships late Helena keeps Home Assistant on a dependable cadence. → Consistency you can count on Scenario #### Approvals slow everything down Helena drafts in Home Assistant and waits for your sign-off. → Speed with control Scenario #### Home Assistant drifts out of sync with the rest of the stack Helena keeps Home Assistant aligned with every channel. → A stack that moves together Scenario #### You notice Home Assistant problems too late Helena watches Home Assistant and flags what needs attention. → Fewer surprises Scenario #### Onboarding Home Assistant to a new hire takes weeks Helena already knows Home Assistant and your brand. → Value from day one ## Helena vs. the alternatives Helena (AI agent) Doing it manually Hiring an agency Setup time Minutes Hours Weeks Cost From $39/mo Your time $3,000-6,000+/mo Speed Runs daily, autonomously When you get to it Days per request Home Assistant expertise Built in Learn as you go Depends on the team Works across every channel Yes, one system Hard to keep in sync Costly to coordinate ## Frequently asked questions Can Helena be my AI agent for Home Assistant? Yes. Helena is an AI agent that connects to Home Assistant and works inside it, planning, creating, and reporting so your team does not have to. How does the Home Assistant AI agent connect? You connect Home Assistant in a couple of clicks through a secure Pipedream connection. No developer and no setup project required. What can an AI agent do with Home Assistant? Read and write Home Assistant to keep work moving. Coordinate content and reporting. Keep your team in sync. Is my Home Assistant data secure? Your data stays in your workspace and is used only for your marketing. You choose read-only or read-write access, and Helena works inside your approval guardrails. Do I need a developer to use the Home Assistant integration? No. Helena handles the connection and the work. On enterprise plans we deploy end to end with zero engineering required from your team. How much does the Home Assistant AI agent cost? Helena starts at $39/mo with a 3-day free trial, cancel anytime. Enterprise plans with custom deployment are available. ## More Productivity & Data integrations [![](/assets/integrations/google-business-profile.png)Google Business Profile](/integrations/google-business-profile) [![](/assets/integrations/slack.svg)Slack](/integrations/slack) [![](/assets/integrations/notion.svg)Notion](/integrations/notion) [GGranola](/integrations/granola) [![](/assets/integrations/airtable.png)Airtable](/integrations/airtable) [![](/assets/integrations/google-drive.png)Google Drive](/integrations/google-drive) ## Related reading [All integrations](/integrations) [UGC Marketing: Complete Guide 2026](/blog/ugc-marketing-complete-guide-2026)[Customer Lifetime Value: Complete Guide 2026](/blog/customer-lifetime-value-complete-guide-2026)[Roofing Lead Generation: Complete Guide 2026](/blog/roofing-lead-generation-complete-guide-2026)[White Label Social Media Management: Complete Guide 2026](/blog/white-label-social-media-management-complete-guide-2026) ## Put Home Assistant on autopilot with Helena. Start your 3-day free trial and connect Home Assistant today, or talk to us about full AI enablement for your marketing team. [Start 3-day free trial](https://agent.enrichlabs.ai/marketing/register?ls=integrations_home-assistant) [Book a demo](https://calendly.com/seijin-enrichlabs/chat-with-seijin)