# Helena for B2B SaaS > Helena ships a demand-gen team’s output: SEO that compounds, LinkedIn that never skips, campaign pages that launch fast, and reporting that writes itself. _Source: https://www.enrichlabs.ai/ai-digital-marketing-agent-saas_ --- [Skip to main content](#main) Marketing agents [![](/assets/images/helena-avatar.png) HelenaAI Digital Marketing AgentSelf-serveEnterprise](/ai-digital-marketing-agent)[![](/assets/images/sam/sam_avatar.png) SamAI SEO & GEO AgentEnterprise ](/ai-seo-geo-agent)[![](/assets/images/kai2/hero_kai_illustration.png) KaiAI Social Listening AgentEnterprise](/ai-social-listening-agent) [![](/assets/images/angela2/hero_angela.png) AngelaAI Email Marketing AgentEnterprise](/ai-email-marketing-agent)[![](/assets/images/paul-avatar.png) PaulAI Paid Ads AgentEnterprise](/enterprise) [What is an AI marketing agent? →](/ai-marketing-agent) ![Helena builds a full marketing plan from your data](/assets/helena-lp/na_strategy.webp) Meet Helena One agent that plans, creates, and ships your marketing: content, ads, SEO, and email on autopilot. [Meet the team →](/ai-digital-marketing-agent) By industry [Ecommerce & RetailDTC brands, marketplaces, and retail](/ai-digital-marketing-agent-ecommerce) [B2B SaaSPipeline and product-led growth](/ai-digital-marketing-agent-saas) [Local & Professional ServicesFirms, contractors, and local pros](/ai-digital-marketing-agent-professional-services) [Healthcare & WellnessPractices, clinics, and wellness brands](/ai-digital-marketing-agent-healthcare) [AgenciesRun every client on one platform](/ai-digital-marketing-agent-agencies) [Restaurants & HospitalityRestaurants, hotels, and venues](/ai-digital-marketing-agent-restaurants) [Solopreneurs & CreatorsOne-person marketing team](/ai-digital-marketing-agent-solopreneurs) Featured [ Upwork How Upwork’s marketing org runs with Enrich Labs agents ](/customer-story/upwork)[ Use case videos Watch real workflows, start to finish ](/watch) [Read the Upwork story →](/customer-story/upwork) Learn [BlogGuides, benchmarks, and playbooks](/blog) [About UsThe team behind the agents](/about-us) [Customer StoriesHow real teams run marketing with agents](/customers) Try [Product DemosUse case videos of the agents in action](/watch) [IntegrationsConnect the tools you already use](/integrations) [Free ToolsMarketing tools, no signup needed](/free-tools) Featured [ Research When marketing runs itself Our progress toward self-improving marketing, measured in production across ads, SEO, and email ](/research/when-marketing-runs-itself)[ Engineering How we scaled Helena’s tools to tens of thousands Four architectures for an AI agent’s tool surface, what broke each one, and where we landed ](/engineering/scaling-agent-tools) [Read the research →](/research/when-marketing-runs-itself) Agents [![](/assets/images/helena-avatar.png)Helena · Digital Marketing](/ai-digital-marketing-agent) [![](/assets/images/sam/sam_avatar.png)Sam · SEO & GEO](/ai-seo-geo-agent) [![](/assets/images/kai2/hero_kai_illustration.png)Kai · Social Listening](/ai-social-listening-agent) [![](/assets/images/angela2/hero_angela.png)Angela · Email](/ai-email-marketing-agent) [![](/assets/images/paul-avatar.png)Paul · Paid Ads](/enterprise) Industries [Ecommerce & Retail](/ai-digital-marketing-agent-ecommerce) [B2B SaaS](/ai-digital-marketing-agent-saas) [Local & Professional Services](/ai-digital-marketing-agent-professional-services) [Healthcare & Wellness](/ai-digital-marketing-agent-healthcare) [Agencies](/ai-digital-marketing-agent-agencies) [Restaurants & Hospitality](/ai-digital-marketing-agent-restaurants) [Solopreneurs & Creators](/ai-digital-marketing-agent-solopreneurs) [Customers](/customers) Resources [Blog](/blog) [About Us](/about-us) [Product Demos](/watch) [Free Tools](/free-tools) [Integrations](/integrations) [Customer Stories](/customers) [Enterprise](/enterprise) [Pricing](/pricing) [Log in](https://agent.enrichlabs.ai/marketing/login?ls=enrichlabs_lp) [Start free](https://agent.enrichlabs.ai/marketing/register?ls=enrichlabs_lp) ![](/assets/helena-lp/helena_avatar.png) Helena for lean B2B SaaS teams # Two people cannot be a demand-gen department.Two people. Full demand gen. SEO that compounds. LinkedIn that never skips. Helena ships demand gen every day. Get your first assessment in 2 minutes. [Start free](https://agent.enrichlabs.ai/marketing/register?ls=enrichlabs_lp) [Watch the film](https://youtu.be/023hr-EHvBI?si=l314uNiPCD-KwCL6) Built for 1‑2 person growth teams. 3‑day free trial. Cancel anytime. Already doing the work 0 automations running right now 0 businesses on autopilot ~0**/mo** pieces of content per account 82→82**%** accepted as she learns you Trusted by teams at ![Upwork](/assets/customer-logos/upwork.svg) ![Outschool](/assets/customer-logos/outschool.svg) ![Arizona State University](/assets/customer-logos/asu.png) ![University of Pittsburgh](/assets/customer-logos/pitt.svg) ![Midi Health](/assets/customer-logos/midi.svg) ![Klarity Health](/assets/customer-logos/klarity.png) ![Ontic](/assets/customer-logos/ontic.svg) ![COLORSxSTUDIOS](/assets/customer-logos/colors.png) ![Wondersign](/assets/customer-logos/wondersign.webp) ![CosmoGlo](/assets/customer-logos/cosmoglo.webp) ![Rancho Health](/assets/customer-logos/rancho.png) ![Banyan and Bamboo](/assets/customer-logos/banyan.webp) ![Virima](/assets/customer-logos/virima.svg) ![Goody](/assets/customer-logos/goody.svg) ![Arca Parque](/assets/customer-logos/arcaparque.png) ![Figures](/assets/customer-logos/figures.svg) ![Easyfit Meals](/assets/customer-logos/easyfit.png) ![Hard Rock Hotel Gramado](/assets/customer-logos/hardrock.png) ![](/assets/customer-logos/upwork.svg) ![](/assets/customer-logos/outschool.svg) ![](/assets/customer-logos/asu.png) ![](/assets/customer-logos/pitt.svg) ![](/assets/customer-logos/midi.svg) ![](/assets/customer-logos/klarity.png) ![](/assets/customer-logos/ontic.svg) ![](/assets/customer-logos/colors.png) ![](/assets/customer-logos/wondersign.webp) ![](/assets/customer-logos/cosmoglo.webp) ![](/assets/customer-logos/rancho.png) ![](/assets/customer-logos/banyan.webp) ![](/assets/customer-logos/virima.svg) ![](/assets/customer-logos/goody.svg) ![](/assets/customer-logos/arcaparque.png) ![](/assets/customer-logos/figures.svg) ![](/assets/customer-logos/easyfit.png) ![](/assets/customer-logos/hardrock.png) Helena in action ## Get the highlights. ### Your entire marketing operation. One Helena. Always on. ![](/assets/helena-lp/agent03_desktop.png) ![Daily briefing from Helena: sessions up 20% to 20.1K this week](/assets/helena-lp/na_emails.webp) ### Daily performance briefings. What moved, what matters, and what Helena did next. ![Helena analyzing your brand voice across your connected channels](/assets/helena-lp/main.png) ### Your brand voice, learned. Every post sounds unmistakably like you. ![UGC-style social posts created in your brand voice](/assets/helena-lp/na_contentgen.webp) ### Social content that stops thumbs. Planned, created, and published for you. ![Blended ROAS 3.17 across Google, Meta, and TikTok](/assets/helena-lp/na_ads.webp) ### Ad budgets that follow results. Winners get more. Waste gets cut. ![Helena turns signals across channels into one coordinated marketing plan](/assets/helena-lp/na_strategy.webp) ### Strategy, search, email, ads, and social. The whole thing, handled. A real teammate ## She gives lean teams the department they need. Helena takes the recurring demand-gen work off the calendar so the humans can focus on positioning, pipeline strategy, and the campaigns that deserve judgment. [Watch the film](https://youtu.be/023hr-EHvBI?si=l314uNiPCD-KwCL6) COMPETITOR WATCH ### Know what changed overnight. ![Helena monitoring competitors overnight: scanned 6 sites, detected 2 changes](/assets/helena-lp/na_competitors.webp) WEEKLY EXECUTION ### A full week, already in motion. ![A full week of marketing planned and shipped overnight: social, newsletter, SEO, competitor watch, analytics](/assets/helena-lp/na_schedule-list.webp) Why Helena ## Demand gen that ships without waiting for hiring. SaaS growth stalls when the same two people own content, social, pages, competitive intel, and reporting. Helena keeps those systems moving. ![The old way: checking 10+ dashboards daily, 25+ hours a week on manual tasks, $2,500+/month for tools, managing people instead of growing](/assets/helena-lp/na_oldway.webp) ![The Helena way: one assistant that analyzes performance, creates social posts, shares daily insights, monitors competitors, publishes SEO content, and runs ads](/assets/helena-lp/na_myway.webp) What Helena runs ## She runs the B2B growth machine. Helena turns market, search, competitor, CRM, and content signals into a weekly operating rhythm for pipeline. ![SEO workflow: analysis check complete, scheduling publication, publishing article](/assets/helena-lp/na_traffic.webp) SEARCH ### An SEO moat that compounds while the team stays lean. Helena researches, writes, and publishes search content tied to product pain and buyer intent. A B2B SaaS team in IT operations published 475 pieces on-domain from weekly keyword briefs, turning organic search into its most durable channel; a developer-tools startup ships a daily SEO post and an all-channel Monday digest. ![UGC content generation with shot direction and product photo](/assets/helena-lp/na_contentgen.webp) LINKEDIN ### LinkedIn presence that never skips. Daily or weekly thought leadership keeps the company and founder visible to the market. A B2B fintech publishes bi-weekly LinkedIn drafts on schedule; a developer-tools founder gets AI-video LinkedIn summaries without the keyboard time. LinkedIn content runs on 77% of top SaaS accounts. ![SEO workflow: analysis check complete, scheduling publication, publishing article](/assets/helena-lp/na_traffic.webp) PAGES ### Campaign landing pages generated the week you decide to launch. Helena creates and iterates campaign pages, then tracks them against funnel performance. 76% of top B2B SaaS accounts run landing-page automation, launching and iterating campaign pages against funnel performance. ![Email from Helena: daily intelligence report on competitor moves](/assets/helena-lp/na_intelligencereport.webp) COMPETITIVE ### Competitor moves spotted before they surprise sales. Helena monitors market pages, messaging, launches, and SEO movement so the team sees what changed. A B2B SaaS growth team runs a weekly monitor on rival LinkedIn, ads, and keyword moves; 66% of top SaaS accounts track competitors. ![Morning email notification from Helena: your sales are up 476% this week](/assets/helena-lp/na_dailyreport.webp) REPORTING ### GA4, GSC, and HubSpot reports ready for the exec meeting. Traffic, search, and CRM are unified into scheduled pipeline and MQL updates. A B2B SaaS team in IT operations unifies GA4, Search Console, and HubSpot into monthly MQL reports and weekly traffic digests, 70K sessions in 90 days across 19 recurring tasks. ![UGC content generation with shot direction and product photo](/assets/helena-lp/na_contentgen.webp) ENGAGEMENT ### Founder-led distribution that scales. Helena posts to X and LinkedIn and supports targeted reply rounds against ICP accounts. A B2B SaaS deal-room startup runs a Twitter autopilot five days a week plus weekly TikTok packs, 344 pieces across the funnel and sessions up 177% in a month. Give back up to 25+ hrs every week to your growth team without slowing pipeline output. Intelligence ## Built by marketers. Tuned by you. Helena starts with proven marketing judgment and tunes it to your brand. The longer she runs, the more on-brand and independent the work gets. ![Channel best practices, brand guardrails, custom playbooks, compliance, approvals, and marketer toolkits](/assets/helena-lp/bymarketers.png) #### By marketers. Proven playbooks across SEO, lifecycle, paid, and social, not generic AI guesses. ![Controls for tuning a brand voice from formal to casual, professional to friendly, and playful to serious](/assets/helena-lp/brand.png) #### Your brand, learned. Your voice, products, and customers shape every piece until it reads like you wrote it. ![Performance signals across paid, SEO, landing pages, and email that Helena uses to improve](/assets/helena-lp/selfimprove.png) #### Self-improving. Every approval and edit teaches her. Upwork runs her 87% autonomous inside guardrails. ![Shopify synced across Helena's connected marketing ecosystem](/assets/helena-lp/valuecompound.png) #### Value that compounds. 1,000+ businesses run learning loops that study results and propose the next move. Specialist agents ## Meet your marketing team. Helena runs the whole operation. Sam, Kai, Angela, and Paul each go deep on one channel: SEO, social listening, email, and paid ads. [![](/assets/images/homepage-redesign/agents/agent03_desktop.png) AI Digital Marketing Agent Helena Learn more](/ai-digital-marketing-agent) [![](/assets/images/homepage-redesign/agents/agent04_desktop.png) AI SEO & GEO Agent Sam Learn more](/ai-seo-geo-agent) [![](/assets/images/homepage-redesign/agents/agent02_desktop.png) AI Social Listening Agent Kai Learn more](/ai-social-listening-agent) [![](/assets/images/homepage-redesign/agents/agent01_desktop.png) AI Email Marketing Agent Angela Learn more](/ai-email-marketing-agent) [![](/assets/images/paul-avatar.png) AI Paid Ads Agent Paul Learn more](/enterprise) Customer stories ## Built for marketers with pipeline pressure. The SaaS version of Helena is direct: publish more, report faster, watch the market, and stop losing strategy time to recurring execution. ![Upwork](/assets/images/brands/upwork.png) Upwork’s marketing team has run Helena inside approval guardrails for three years. She handles the volume; they approve what ships. [Read Upwork’s story](/customer-story/upwork) 87%autonomous, inside approval guardrails +288%earned media engagement > “Basically an **outsourced 100% marketer.** Pretty brilliant.” **Codie A. Sanchez**Entrepreneur and investor > “First few minutes using Helena and I am **blown away** 🤯 I’ve been playing with a lot of AI tools lately to help streamline my workflows as a PMM/PM partner, and this one is just… **_chef’s kiss._**” **Paulina B.**Product marketing leader > “As a fractional marketing team of one, it’s pretty great to get this **audit of all my channels with opportunities.** Helena has been able to pump out pretty good creative ideas… Ultimately a **great starting point!**” **Laura B.**Fractional marketer > “Take my money please 💰 Just tried Helena: the agent managed to do **a full marketing department’s work in seconds.** It created so much output, **and it keeps going.**” **Pedro O.**Co-founder, EvryThink > “Helena has definitely **transformed SEO for our businesses**… She has taken all the marketing ideation, decisions, content creation, and email nurture away from me, and it has been **life changing for our family.**” **Maria S.**B2B enterprise marketing expert > “What you’re building is **truly game changing!** I encourage every marketer in my network to try what Helena can do for you. The best part? **All you have to do is ask Helena.**” **Ankur A.**VP, Marketing Enrich Labs for Enterprise ## The marketing department that ships every day. Enterprise is full AI enablement: we learn your team’s workflows and tool stack, then deploy custom agents your marketers direct, with zero engineering on your side. It’s how Upwork has run marketing for three years. [Explore Enterprise](/enterprise) **Built by operators and engineers.** Founders with 15 years across 70‑80 brands, a technical team from Scale AI, Uber, Apple, and Tesla, and 7 people running 50+ agents in-house. **Live in under a month.** A working first version in about two weeks, weekly 30‑minute check-ins, a shared Slack channel, and the integrations you already run: Salesforce, HubSpot, Marketo. **Governed and reviewed.** Approval gates on anything that publishes or spends, MSA and security review through your standard process, and your data stays in your own workspace. Questions? ## Good to know. Straight answers on how Helena connects, what she runs, and how she keeps improving. Yes. The SaaS playbooks include unified traffic, search, and HubSpot-style MQL reports. Yes. LinkedIn content is one of the most common SaaS use cases, especially for lean teams that need founder-led distribution. Yes. Campaign and launch landing-page automation is a core SaaS pattern in the value-prop set. You can spend 40-50 hours wrangling a general assistant into something half-built, or start with an agent purpose-built to run marketing. Helena keeps your brand, goals, and performance context; connects the channels where the work happens; follows proven playbooks across SEO, email, paid, social, and analytics; and runs a self-improving loop that grades her own work against your KPIs, so she gets better every week. 3,000+ integrations: Google Analytics, Search Console, Meta, Google and TikTok Ads, Google Business Profile, Shopify, Klaviyo, Mailchimp, every major social channel, your CMS for publishing, and thousands more apps via connected catalogs. From the Enrich Labs lab [ ![Earth at night from orbit, Enrich Labs research: When marketing runs itself](/research/cs-assets/wmri-earth-thumb.jpg) Research ## When marketing runs itself Our progress toward self-improving marketing, measured in production across ads, SEO, and email. Read the research ](/research/when-marketing-runs-itself)[ Scaling agent tools Engineering Engineering ## How we scaled Helena’s tools to tens of thousands Four tool-surface architectures we tried for an AI agent, what broke each one, and where we landed. Read the post ](/engineering/scaling-agent-tools) Available now ## Ready to ship demand gen daily? 3‑day free trialCancel anytime [Start free](https://agent.enrichlabs.ai/marketing/register?ls=enrichlabs_lp) [See pricing](/pricing) Join 1,000+ businesses running on one marketing plan.